who are you BECOMING as a
Parent and Leader?
There is nothing more difficult—or more important—than raising a child. C.S. Lewis and UCLA Coach John Wooden described parenting as the most important job in the world. This unique Parent/Leader cohort brings decades of leadership development expertise to the questions every parent faces: discipline, identity, responsibility and what it truly means to guide a child toward a meaningful life.
Limited Openings • 6 Month Cohort
Apply today or nominate a deserving parent leader.
Research-backed  • Practical  • Transformational
The Reality Most Parents Who Lead Face
You’re busy at work and in life, yet the “last times” with your kids — last bedtime story, last school drop-off, last hug before they pull away — are happening right now.
You want to lead with purpose at home and at work. You want to leave a legacy your children will be proud of. But the tension... the pull between responsibilities... is real, and generic advice isn't cutting it.
What if you connected with a small group of like-minded parent leaders — using proven principles drawn from 300+ real servant leader interviews?
This is not a lecture series, an online course, or another parenting or leadership book. It's not a classroom. This is a Weight Room — practical training, real challenges, peer accountability and support designed for busy parents who refuse to settle.
This experience is designed to transform how you lead, serve and live!
Apply for the Parent Leader Cohort Today!
I want to invite you to be a part of phase II of our research. BUT, it is definitely not for everyone.
Most people never become who they could be because they never let go of who they used to be.
Phase II is NOT for the faint of heart. It will transform your life forever. But it will be hard. And it will take great courage. And humility. There will be a price tag. It's certainly not for everyone. Are you up for it?
If you're not serious about growing in the 4 areas described below, please do not apply. We only have a few openings for this series.
The exclusive cohorts will be pivotal in the next steps of this project. Our world needs more servant leaders.
Apply (or nominate a colleague) today!
Enrollment closes when the openings are filled.
The Phase II Process
People. Principles. Process. If you look at world-class leadership development (whether it's the way MLK and Lincoln developed their ability to connect with people or the way Mother Teresa and Gandhi nurtured and demonstrated a depth of compassion) you find that we all need a simple process that actually works.
1) We need good people to do life with. People who will encourage, inspire and challenge us.
2) We need reminders and reality checks.
3) Process supporting principles. Tools and strategies that help us become who we can be -AND- can be passed on to the people we coach, mentor or develop.
Your next step, should you accept the challenge: APPLY to be a part of this unique and exclusive journey. We will get together regularly, initially in a 60 minute conversation every month. We will have a leadership challenge to focus on between these conversations. We will share lessons learned, best practices, and help each other to take our leadership and parenting to the next level. The process will be co-created with the cohort.
Dates, timing & logistics will be designed around your busy schedule, culture and life.
Weight Room, NOT Classroom
Who? A Cohort of Peers
Schedule
Investment
4 Choices of Authentic Servant Leaders
From Phase I research (300+ in-depth interviews with deeply authentic servant leaders), four consistent choices emerged. These choices transform how you show up for your family and your team:
In this cohort, you won’t just learn these choices — you’ll apply them to real parenting moments and leadership situations — then help develop others.
Love (in Action)
Serve Needs, not necessarily Wants
Serve a Cause bigger than Yourself
Pay a Deeply Personal Price
Program Overview: What to Expect
Duration: 6 months (flexible around busy parent schedules)
Format: Monthly 60-minute group sessions + practical challenges between zoom calls, regular touch-bases with cohort
Group Size: Small, intimate cohort (12–20 parent leaders)
Community: Private online space for ongoing support and accountability
Style: Weight Room, NOT Classroom — real application, peer coaching and results
You’ll Receive:
Research-backed tools from the 4 Choices
Weekly/monthly leadership challenges
Peer accountability and shared wisdom
Recordings, workbooks and resources
Access to the Servant Leader Parent Network
Special Option: Nominated participants receive priority consideration.
Who This Cohort Is For
Ideal Parent Leaders:
Parents in leadership roles (or aspiring to stronger family leadership) who feel the tension between work and home
Hungry, humble, and honest individuals ready to do the inner work
Those who want to integrate servant leadership principles into their most important relationships
Professionals who value legacy over short-term wins
Investment & Pricing Options
Standard Tuition: $4,500
Nominated Scholar Rate: $1,997
(limited spots for nominated leaders)
Payment plans available (10 monthly payments).
Early applicants receive bonus resources and priority placement.
Your investment includes all sessions, materials, community access, and the opportunity to be part of something that outlasts you.
Expected Outcomes
Stronger, more intentional and meaningful relationships at work and in life
Greater clarity on the legacy you’re building
Practical servant leadership skills used immediately at work and home
A supportive peer group that challenges and encourages you
Confidence to develop servant leaders in your own family and teams
Who It’s Not For
People looking for easy answers or passive learning
Those unwilling to apply what they learn or support others in the cohort
This is a working cohort — not a content library or motivational program.
About Jonathan Fanning & The Research
Jonathan Fanning is the founder of the Who are you BECOMING Institute, an internationally renowned leadership expert, and has written several books, including:
- Who are you BECOMING?
- Creativity Unleashed
- The Servant Leader Paradox (coming soon)
- I Once Was Lost
He has spent over 20 years helping leaders discover and implement game-changing ideas that transform how they lead and live.
Jonathan has delivered 500+ keynotes worldwide, and his TEDx Talk was voted “best of the conference.”
He has also built multiple successful businesses, including a national children’s fitness franchise and Entrepreneur Adventure, helping young people experience real-world entrepreneurship.
Jonathan is known for blending storytelling, humor, emotion, and challenging questions in his keynotes, workshops, leadership retreats and coaching programs.
Frequently Asked Questions
How much time is required?
Approximately 1–2 hours per month for calls + time for challenges you choose.
What if I miss a session?
All challenges and Tools will be available on-demand. The private community keeps you connected.
Is financial assistance available?
Yes — limited Nominated Scholar spots at $1,997.
How are participants selected?
We review applications to ensure strong fit and cohort quality. Everyone completes a short application.
Are you ready for a game-changer?
Apply to be a part of the "Parent Leader" Cohort. Apply Now! Limited Openings.
warning... participating in this experience is likely to change your world!